“"Slow Jam King" is an example of do-it-yourself filmmaking at its purest. Working with a minuscule budget, Steven E. Mallorca functioned as director, screenwriter, producer, editor, cinematographer, song composer and performer... Mr. Mallorca tries hard and manages to make up for what is lacking in the technical department with spirited characters and high levels of comic energy.”
- New York Times

“Country vs. hip hop” supplants good and evil as the polarizing forces in Steve Mallorca’s road comedy. The film follows JoJo Enriquez, a Filipino-American wannabe pimp, and his hostages as they embark on a hilarious and nonsensical road trip to Nashville toward a showdown with a militant black country-music star. Mallorca’s feature film debut is genuinely affecting... Among the memorable characters, Rona Figueroa shines as Rese, the love interest we’re introduced to in — where else? — a medieval-themed strip club in a Southern hick town.
Pittsburgh City Paper


"Slow Jam King is somewhat revolutionary in the sense that there's nothing else out there in the wide world of film quite like it. The pieces that comprise his weird-ass magnum opus are scattered across genres, and decades and countries, brought together by a highly skilled pastiche artist who's been suborning conventions since high school.... Just try to pin Steve Mallorca to a single culture or genre - a single profession for that matter - and you'll get to witness the stick-and-move skills that have made this musician-auteur a creative success. "
- Ghettoblaster Magazine


"Slow Jam King could have turned into the fiasco that many indie films tend to succumb to if it was not for Mallorca's keen eye, storytelling capability and steady hands behind the lens. Shot in 31 days and over a dozen locations from New York to Nashville, Slow Jam King is witty, funny and will hold your interest from beginning to end... Everything that comes to the surface is just an unrelenting dose of talent. Slow Jam King proves that you don't need and over-inflated budget when good film making is involved. It might prove to be the blueprint necessary for other directors to follow."
- Ghettoblaster Magazine


"Rambling road-trip comedy "Slow Jam King" offers agreeable shenanigans as three mismatched characters find themselves stuck together on a long drive from New York City to Nashville. Writer-director Steven E. Mallorca demonstrates resourcefulness on a minimalist budget . . . the Pic is a solid calling card that should attract fests looking for new Amerindie talent . . . game performances, nice use of locations and project's overall good-naturedness make "Slow Jam King" pleasant."
- Variety


"Director Steven E. Mallorca... has created a minor masterpiece with this, his feature debut. Ron Domingo's JoJo is an irascable hero that the audience can't help but root for... JoJo, as well as Vance and Devaun, grow more mature and insightful as the movie wears on."
- Visual Communication's L.A. Asian Pacific Film Festival


"Slow Jam King" takes its viewers through a journey of the challenges of racial appropriation and identity crisis, while the main characters seek to define themselves and their values... "Slow Jam King" is a worthwhile film that will entertain while also inducing self-reflection on the viewer."
- Philippine News


"Road trip movies are a venerated genre, and this one fits right in - the characters are well-drawn and you find yourself rooting for JoJo, DeVaun, and Vance's inevitable growth, maturity, and development as the movie develops. And any movie that includes an African-American cowboy country pop singer manipulating an eager media, three biracial couples, nostalgic sequences of Filipino R&B groups, scenes from East Midtown Manhattan, and a jamboree in West Virginia's got a pretty good sense of true American diversity . . . the movie itself is such a fun lark and the various twists and turns of the plot are so entertaining that it doesn't really matter how true to life it is. It's clearly a very, very personal project for Mallorca (and his country/hiphop/R&B songs are hilarious) - and we're always a sucker about the mixed-up nature of racial identities and American culture in the 21st century. Mallorca won the NY Asian-American Film Festival's Emerging Filmmaker Award this year, and it'll be great to see where he takes his career from here."
- SFist Magazine


"How in the world Steven Mallorca (who wrote, directed, produced, hell he event acted) makes a cohesive story involving a wannabe Filipino American thug, a black father and husband, and a white country singer/perfume salesman is really quite mind boggling. The script was excellent."
- Hyphen Magazine


"Wisely avoiding the flash and fury of most indie films, director Mallorca draws instead from the character-driven comedy of a RUSHMORE or SIDEWAYS, with an easy-going aesthetic and story-telling flair that never stumbles while it tackles more serious issues."
- NAATA San Francisco International Asian American Film Festival



"Transcending the Easy Eye - Steven Mallorca and his hip hop Vision Quest"

A nice feature on Slow Jam King, and its writer/director, Steve Mallorca.

Click here for page 1 of the article.
Click here for page 2 of the article. -
Interview w/ Greg Pak
Check out this in-depth interview between indie filmmaker extraordinaire, Greg Pak, and SJK director Steve Mallorca, in which Steve talks about getting held up by the police, selling perfume, and his favorite slow jams! Click here

Gothamist - Cinecultist Pick!
For the week of its New York release, Slow Jam King was picked as a Cinecultist pick of the week for the Gothamist! Click here

Asian Cinevision Feature
Check out the slick promo page by our good friends, and original supporters, Asian Cinevision. Click here

Quotable in Pittsburgh
A nice article with plenty of soundbytes from Steve Mallorca, about the new Silkscreen Asian American Film Festival in Pittsburgh, PA. Click here

"Picks & Flicks"
A great review from this hipster mag - issue should hit stores soon, and also featuers articles on artists Dalek, Amon Tobin, and Bloc Party.
Click here for article.

"Searching for Identity Through Slow Jam"

Click here for article.

SLOW JAM KING and its filmmaker, Steven E. Mallorca mentioned in New York Times article about the 27th Asian American International Film Festival.
Click here for article.

Two articles on Steve Mallorca winning the AAIFF Emerging Director Award, with some photos of the evening.
AAIFF 2004 Closing Award Ceremony
AAIFF 2004 Closing Night After Party Photos - FEATURE ON 27th AAIFF
Arnold Marquez, Director of Programs for the San Diego Asian American Film Festival wrote this feature about his experience at Asian Cinevision's 27th AAIFF, and talks about Slow Jam King. Click here for article

Some news coverage of Slow Jam King and Steve Mallorca winning the AAIFF Emerging Director award. Click here for article, and scroll halfway down.

THE FLAVOR ONLINE - "N.Y. Scene: Fil-Am Filmmakers on the Rise"
Check out an interview that features Slow Jam King, and its filmmaker, Steven E. Mallorca, as well as star Ron Domingo. Click here for article.

Click here for article.